Corporate Clash Brand Design
I do volunteer graphic design work for a free online multiplayer video game, Corporate Clash. The game is a modernization and expansion of Disney’s ToonTown Online, a game in which cartoon animals (“Toons”) use various gags and jokes to save their town from evil and unfunny robots (“Cogs”), which launched in 2003 and shut down in 2013. Corporate Clash launched in 2018 as one of many private servers aiming to keep the spirit of ToonTown alive, and new branding was necessary to make fans of the original game aware of Corporate Clash and the new features it brought to the table.
In late 2022 Corporate Clash released one of its biggest updates yet. Version 1.3.0, known as the Hires & Heroes update, overhauled much of the game’s battle and social features. Since joining the team in 2020 I primarily worked on creating graphics for social media and various other odd design jobs, but for this update I had the opportunity to design the logo used for all marketing related to Version 1.3.0, aiming to make something colorful and cartoony to fit the .bold new direction in the game’s development.
Read more about my process here, under the pseudonym "Aero".